Mequoda Daily's Week In Review: 8/16/2010 - 8/20/2010

Catch up on the week's best articles from Mequoda Daily!

August 21, 2010   The Mequoda Summit Boston 2010 is quickly approaching. Register today so you can join us and dozens of publishing professionals while we host 4 amazing keynote presentations, 14 panels with 17 panelists and dozens of case studies. The Summit will provide you with the information needed for success in the digital future. Don't miss this unique and unprecedented line-up by registering today. August 16th, 2010 Why It's Important for Online Publishers to Create a Multi-Platform Brand And three components to building a multi-platform brand that you may want to utilize ----- 5 Steps to a Successful Online PR and Link Building Campaign Don't forget the search engine optimized press release ----- Companies Help Digital Publishing Evolve Adobe and Omniture bring a Digital Publishing Platform ----- Setting up a Landing Page's Meta Data Landing page optimization doesn't begin and end with copy and a good call to action - it needs to be found first ----- SIPA Member Profile: Holland Passes Tests and Then Some Anne Holland, Publisher, Anne Holland Ventures Inc. Multi-platform products reach new audience members and bring niche topics into the digital world. Join us at the Mequoda Summit Boston 2010 where David Zinczenko, the Senior VP and Editor-in-Chief of Men's Health, will discuss how he transformed his brand into a multi-platform global powerhouse. August 17th, 2010 iPad Forecast Goes Up Two different sources predict iPad sales will be higher than originally thought. Why is this, and what's it mean for the online publishing industry? ----- 6 Great Ideas for Podcast Creation Podcasting (both audio and video) is one of the Internet's biggest new media trends - how can you start utilizing it? ----- 3 Reasons to Include Facebook in Your Social Media Strategy Why many publishers are now using Facebook in their social media strategy to connect with fans ----- Creative Apps for Creative People Ways designers may use the iPad ----- Arts Advice Travels Well for Publishers Kaiser's advice to the arts world also travels well for publishers Register now for the Mequoda Summit Boston 2010 and get the opportunity to hear Jeanniey Mullen, the Global EVP and Chief Marketing Officer of Zinio and VIVmag discuss how publishers can begin making their publications interactive and multiplatform. August 18th, 2010 Digital Skills - An Important Part of Content Marketing Familiarizing yourself with these digital skills will help build your audience and increase website traffic ----- Re-Define "Landing Page": It's Every Page Discover new landing page templates when you re-define "landing page" ----- 5 Ways to Improve Email Newsletter Delivery and Open Rates It's important that your email newsletter is delivered to the "inbox", not the "spam" folder ----- Data Collected on the Internet Usage of Women See what is receiving women's attention online ----- Sell at Higher Price Point with Right Pitch Change-up of delivery and content may be just the pitch to sell at a higher price point Digital forms of content marketing are gaining popularity with audiences as the new way to consume content. To learn more about modern content marketing strategies, join us in September for our Mequoda Summit Boston 2010. August 19th, 2010 Are You Hiring the Right People? How the A Method can help us find those A Players we so desperately need ----- A Simple Formula for Maximizing Landing Page Conversion Rates Follow these simple landing page guidelines to start converting visitors into buyers more quickly and effectively ----- Is Content Marketing Right for You? Learn how content marketing can be profitable for you ----- Who Is the Most Active Online? Twitter users, that's who ----- Relationships Matter Here and in Miami Examining the ties that bind between marketers, IT, copywriters and customers If you need guidance in hiring the best possible employees for your company then attend the Mequoda Summit Boston 2010 and take careful notes while Keynote presenter Bruce Elder of ghSMART discusses methods for hiring A Players. August 20th, 2010 Three Steps for Driving Website Traffic to Articles Our Increasing Website Traffic & Building Email Marketing Lists free eBook has over 30 beneficial strategies for online publishers and content marketers ----- Developing a Successful Internet Marketing Strategy Does paid advertising work well online? ----- 3 Quick Content Tips to Please Your Online Customers Online publishing turns your brand into their brand - and that's OK ----- Tablet Competition Will Grow The market will become more competitive, prices will drop and more media-rich content will be available           [-503.272144-] Newest Complimentary White Papers Content Marketing Strategy Basics - Learn the Seven Components of the Content Marketing Strategy Email Copywriting Basics - Begin Creating Email Marketing Campaigns that Result in Higher Open Rates Google Keyword Tool Basics - Instructions on How to Get a Higher Page Ranking in Google by Utilizing the Google Keyword Tool SEO Campaign Management Basics - Tips on How to Receive More Website Visibility Twitter Tutorial on Maximizing Website Traffic - Learn How to Use Twitter More Successfully Website Homepage Design Basics - Create a User-Friendly Website that Engages Visitors Download more complimentary white papers >>>   FEATURED PRODUCT UPCOMING WEBINARS 8/24: iPad and iPhone Apps for Publishers 9/21: WordPress vs. Drupal vs. Telligent 10/12: Building Subscription Websites that Sell 11/2: SEO Campaign Management 2011 TOP 5 COMPLIMENTARY WHITE PAPERS 17 Best Email Subject Lines Deadly Membership Website Mistakes Email Design Best Practices How to Write a White Paper that Sells Launch a Link Building Campaign More free white papers >>> CONNECT WITH US

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