How to use I-Phone: Article Marketing Newsletter - How to Get Your Existing Client Base to Buy More

Eric Gruber's Article Marketing Secrets Newsletter

Wednesday, October 20, 2010

Publisher: Your Article Marketing Expert -
Eric Gruber eric@articlemarketingexperts.com
http://www.articlemarketingexperts.com

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"Tips, Tricks and Tools for Online Publicity"

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In This Issue:
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1. My Personal Note – Article Marketing Myth
Busted
2. How to Connect with Me
3. Featured Article - What Would You Do If You
Could Only Grow Your Business Using Your
Existing Client Base

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1. My Personal Note – Myth Busting
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Hey genc,

I've already busted the myth (multiple times)
that article marketing is just about link
building. I have demonstrated to you that article
marketing is about becoming a thought leader and
getting your targeted messages in front of as many
prospects as possible in as many ways as possible.

Now, today, I'm going to bust the myth that
article marketing is just a traffic generation
tool.You will realize that articles are also a
customer retention tool.

To your article marketing success,

Eric Gruber
Article Marketing Experts
908-380-8564

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2. How to Connect with Me
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There are 3 ways to connect with me...

1. Become at fan of our Facebook Fan Page at:
http://tinyurl.com/24853us

2. Join my LinkedIn network:
http://www.linkedin.com/in/articlemarketingexperts

Once you connect with me on LinkedIn, I'll
invite you to the Article Marketing Experts Discussion
Group where we now have more than 400 members who share
tips, insights and information.

3. Follow me on Twitter at:
http://www.twitter.com/articleexperts

Now, that I am active on Twitter, please email
me about your successes – and I will let
everyone know about it with a tweet.

And, please do me a favor, tweet about my
articles so I can share my information with
even more people.

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3. Featured Article -- What Would You Do If You
Could Only Grow Your Business Using Your
Existing Client Base
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In a recent "What Would You Do?" column, the editors
of Speaker Magazine posed this question…

What would you do if you could only grow your business
from your existing client base?

Here are some of the answers the magazine received…

* "My first priority would be to develop a strategy
for consistent client communications. Then I would
expand my services and make sure current clients and
prospects are aware of everything I do: train, consult
and coach. I would also share insights from past
consulting projects that might apply to them."
— Jim Jacobus, CSP

* "I would engage my clients in a social media environment
so we could have ongoing conversations about what they
are thinking and feeling. This way I can identify and
learn more about their needs to ensure that I am meeting
and exceeding them. I'd offer advice and continue to
provide value so they will want to keep coming back to
me."– Ed Oakley, CSP

* "I would deepen their learning through webinars, social
media and blog posts relevant to their interests and use
value-adds to enable them to see the long term benefits of
our relationship

Do you see a common theme here? To grow your business using
your existing client base (which is a whole lot easier than
finding new clients), you need to continue to nourish your
relationships with your current clients and customers.

You need to educate them and provide additional value.

To discover 7 ways to use articles to add further value to
your clients so they will want to buy again, read the complete
article here:

http://bit.ly/c5DplW

And, please add your comments on what would you do if you could
only grow your business using your existing client base.
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If you like these tips, please pass them on to your
friends, clients and colleagues.

You are receiving this because you signed up for it at the
Article Marketing Experts website or you told me you want
to subscribe. If you wish to unsubscribe, please click on
the link at the end of this message.

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Let Article Marketing Expert Eric Gruber Speak At Your Next
Event

*** Attention Meeting Planners: If you're booking speakers
for winter, spring or summer conferences or events, keep
Eric Gruber in mind. He delivers high content, high energy,
interactive programs that are both fun and educational.
Eric Gruber and Article Marketing Experts has spoken at
many conferences including the Dan Kennedy Super Conference
and the Internet Marketing Center Spring Conference.

Call 908-380-8564 or email Eric@articlemarketingexperts.com
if interested.

*** Attention Marketing Partners: If you host teleseminars,
why not invite Eric to offer 60 minutes of how-to
information? We'll share any sales with you resulting from
the teleseminar. Email: Eric@articlemarketingexperts.com

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Permission to Reprint: You may reprint any items from the
"Article Marketing Expert's Secrets & Breakthroughs
Newsletter" in your own print or electronic newsletter. But
please include the following paragraph:

Reprinted from "The Article Marketing Expert's Secrets &
Breakthroughs Newsletter", a free ezine featuring tips,
tricks, tools, news, developments and trends that will help
you generate free online publicity, build credibility,
increase web traffic and boost your SEO ranking. Subscribe
at: www.IWantMoreProspects.com/articlenewsletter

Privacy Statement: Article Marketing Experts will NEVER
distribute your address to anyone. Period.

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Publisher:

Eric Gruber
Eric@articlemarketingexperts.com
908-380-8564

Company Info

Article Marketing Experts
www.IWantMoreProspects.com
www.ArticleMarketingExperts.com
www.StartWritingArticlesFaster.com
www.BroadcastYourArticles.com