Mequoda Daily: Last Chance to Learn Analytics from a Knowledgeable Director of Marketing

December 10, 2010 Last Chance to Learn Analytics from a Knowledgeable Director of Marketing Discover what all of those numbers really mean Register now for our 90-minute Actionable Analytics webinar, which takes place on Tuesday, December 16 The ability to track and analyze statistical data has transformed the way Internet marketing is done. There is no longer the need to guess at the success of campaigns; online analytics programs help prove the success with an array of numerical statistics and visual graphs. After observing the analytics behind a website, knowledgeable content marketers, editors or online publishers can make educated guesses on how to better the website. These methods for generating more revenue for content-based websites can involve an array of strategies. Our Actionable Analytics webinar discusses many of these topics by including background information and useful exercises. The subject matter of the 90-minute program includes information on: -Conversion tracking for your goals -Ways to improve landing pages from keyword analysis -How to target your most relevant keywords while avoiding losing keyword groups -What to look for in bounce rates and how to positively impact your bounce rates -The difference between hits, visits and unique visitors, and how to find this data -The websites referring traffic to your website and how to deal with that relationship -Over-looked analytical content of value -How to monitor your website's internal search -If your refresh rate is beneficial to your publication -How to monetize keywords that get a lot of traffic -How to compare organic and paid traffic -How visitors come to your website and how it impacts your overall website strategy This informative webinar will leave you with the knowledge content marketers have used to successfully target the truths behind their content which in turn, has helped them make money. Register now for Actionable Analytics so you begin using the numbers in your favor, and generate more traffic, conversions and revenue in response. Already a Mequoda PRO member? If so, you do not need to register for this webinar through our website. Instead, you should receive an email invitation from Kim Mateus (messenger@webex.com) approximately one week prior to the webinar. If you do not receive this email, please call Chantelle at (508) 435-1058 or email customercare@mequoda.com.   FEATURED EVENT Register now: Live participation in the Actionable Analytics Webinar on December 14th, 2010 at 12:30pm EST Send me a recording of Actionable Analytics on CD-ROM. Unlimited live and on-demand access to the SiPA/Mequoda Webinars of 2010, and our entire catalogue of webinars, including our Actionable Analytics Webinar on December 14th, 2010 at 12:30pm EST. FEATURED SPEAKERS Greg Krehbiel Director of Marketing Kiplinger Washington Editors, Inc. UPCOMING WEBINAR SCHEDULE 12/14: Actionable Analytics 1/11: SEO Campaign Management 2011 BEST-SELLING WEBINARS ON CD Internet Advertising Basics SEO Campaign Management 2010 Twitter for Publishers Audio Conferences and Webinars Email Subject Line Smackdown TOP 5 COMPLIMENTARY WHITE PAPERS 12 Master Landing Page Templates Increasing Website Traffic & Building Email Marketing Lists Email Design Best Practices Internet Business Models and Strategies SEO Copywriting Handbook More free white papers >>> HOST & MODERATOR Kim Mateus Questions? Kim @Mequoda.com 401-293-0401

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