It's that time of year again. The time where our content marketing strategy hits the road so publishers can stay up-to-date on the latest in the world of content marketing.
The popularity of content marketing is growing quickly and as technology advances, the strategy for content marketing evolves.
Our content marketing seminars are of value to producers or publishers of the following types of content: articles, reports, eBooks, email, blogs, websites, RSS feeds, audio pieces, videos, apps, webinars, conferences, live seminars or any other format.
Sign up for a Content Marketing 2010 Seminar now
The Content Marketing 2010 Seminars will include in-depth insight on seven strategies currently being used by successful content publishers. These strategies include:
1. Editorial Strategy: Leveraging Content & Reputation
This strategy discusses how to offer a lot of content on multiple platforms, how to engage audiences members by offering free content and how to personalize the content marketing experience.
2. Revenue Strategy: Choosing the Right Business Models
This strategy helps publishers realize which online business model aligns well with their infrastructure. You will experience proven methods for maximizing online revenue including sponsorships, the selling of products and events and securing profitable online advertising.
3. Audience Strategy: Attracting Targeted Website Traffic
This strategy will teach you the art of researching and choosing the right keyword phrases that your audience members search for. You will learn how to create free products around these keywords, how to engage in online PR campaigns and social media marketing that will help increase your website traffic and your email marketing lists.
4. Website Strategy: Converting Visitors into Subscribers
This strategy will teach you about the best advertisements to build into your site and the best type of web pages to convert casual visitors into email subscribers. You will learn how to create pages that inform, enlighten and drive sales.
Sign up for a Content Marketing 2010 Seminar now
5. Email Strategy: Maximizing Customer Lifetime Value
This strategy will teach you how to create a revenue-generating email schedule that will engage interest in your content while creating profits through product sales or third-party advertisements.
6. People Strategy: Organizing Around the System
Learn how to properly hire dedicated staff members that will eventually leverage editorial assets, cross-promote media properties and create synergies between sponsors.
7. Reporting Strategy: Managing by Exception
This strategy will teach you the necessary statistics to monitor on a regular basis while showing you when to make proper changes in order to generate the most profit for your online business.
The possible results for content marketing are endless. Learn these seven strategies that online publishers are using during our Content Marketing 2010 Seminars and begin generating more revenue.
Sign up for a Content Marketing 2010 Seminar now